I work with startups day in and day out. The startup life is hard. One thing I see often and hear more is just how hard it is to start from nothing.

Part two of taking your proof of concept and levelling it up. Creating your design and prototyping.

So you have a proof of concept, but what do you do next? In two parts, I'll go over the process of levelling up your prototype. Design inputs and ideation.

Most people are too busy to realise the products they use everyday are just a little bit off.

Assuming you’re in the business of making goods (like maybe medical devices), the right design decisions at the right time can mean the difference between a business being a success, and a business continuing …

The analogue tools I use in my Industrial Design consulting.

The hardware tools I use in my Industrial Design consulting.

The software tools I use in my Industrial Design consulting.

Avoid changing a given situation before you understand some of the reasons why it's remained unchanged for so long

Ever wondered why medical devices are always white?