My goal is to empower innovators to achieve great things. Follow along with me as I share my insights in Industrial Design, design philosophy, and the medtech industry.
I work with startups day in and day out. The startup life is hard. One thing I see often and hear more is just how hard it is to start from nothing.
November 27, 2023
7 min read
In the last couple of years, having now done a lot of writing as well as design, I've had the opportunity to try a few different techniques and setups that maximise focus. Here's a few things …
November 20, 2023
7 min read
Part two of taking your proof of concept and levelling it up. Creating your design and prototyping.
November 12, 2023
6 min read
So you have a proof of concept, but what do you do next? In two parts, I'll go over the process of levelling up your prototype. Design inputs and ideation.
November 6, 2023
6 min read
This is not my weigh-in on the AI vs art debate. That debate will rage for many years to come. There is, however, a third side to the argument that nobody is arguing about. Consumers.
October 31, 2023
5 min read
Most people are too busy to realise the products they use everyday are just a little bit off.
October 23, 2023
6 min read
Assuming you’re in the business of making goods (like maybe medical devices), the right design decisions at the right time can mean the difference between a business being a success, and a business continuing to struggle.
October 16, 2023
8 min read
The analogue tools I use in my Industrial Design consulting.
October 8, 2023
10 min read
The hardware tools I use in my Industrial Design consulting.
September 27, 2023
9 min read
The software tools I use in my Industrial Design consulting.
September 25, 2023
8 min read
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Virtimachi Pty Ltd
ABN 31 651 760 762
PO Box 7156 Kariong
NSW 2250 Australia